Colours evoke emotions and memories. BOSS Paints used this basic assumption to develop a revolutionary colour system. Not mathematics but the emotional value of colour is the key to BOSS Colour Key. This new ordening of colours accelarates the process of choosing colours and also makes it much more natural.
Today created a new logo and new visual identity with basic guidelines. Green and brown are the basic colours of the logo and emanate naturalness and authenticity. This new brand identity reflects Santana’s fast evolution from one to twelve shops . The new logo — more stylish and contemporary than the former — emphasizes the new position of Santana and communicates on a more emotional standing with the public. 
Visplay is a leading supplier of modular systems for retail and service interiors. Visplay develops and commercialises modular systems for successful store branding concepts worldwide - in close contact with architects, visual merchandisers and retail customers.
Visplay is a company of the Vitrashop Group. The Vitrashop Group is an internationally operating shop fitting group whose head office is in Switzerland. The companies of the Vitrashop Group, Visplay, Ansorg and Vizona, are leaders in the planning and design of retail interiors.
