This is a great example of a company understanding that every piece of its brand is important. Swiss company Freitag creates sturdy bags from recycled truck tarpaulins, seatbelts, and inner tubes. Its flagship store design in its native Zurich (Switserland) plays on the company's background to create a startlingly unique environment.
Known as the most prestigious optical shop, "PUYI OPTICAL" has refined a superior and noble image. They opened a new flagship store in the fall of 2010 in Hong Kong. Almost all the top international eyewear brands are available at PUYI. A series of well known eyewear brands for children is newly introduced in the shop as well. The interior design of the shop reflects the combination of Chinese essence and modernity, revealing its luxurious style.
Since the launch of the Denham showroom and store in Amsterdam’s (The Netherlands) fashionable Nine Streets district in 2009, the boutique denim house has been making waves in creative circles. Founded by Jason Denham, the brand is focused on producing jeans of premium quality using japanese selvedge denim combined with artisanal tailoring techniques.Walking through the store, a series of ‘zones’ unfolds to reveal its own unique character and story. Both walls are stylishly decorated with gold scissor brackets displaying complimentary jackets, knitwear and accessories. A gallery housing items from the Denham garment library, video-installations and photography gives shoppers insight into the labels’ history and philosophy. Offering a complete customizing service, customers can create their ideal jean in the ‘blue salad bar’.
Contemporary innovation mixed with tradition, the Denham Store 495 is an inspirational model of retail design and a fascinating shopping experience.
Source: Denham
Breitling opened its new flagship store in NY (US) early 2011. The 800 m2 three-level store will showcase Breitling's entire collection of fine timepieces, including watches from the Breitling, and Breitling for Bentley lines as well as an assortment of special limited-edition models. Inside, it's all steel, wood and leather, and though Breitling makes a few lady sized watches, clearly the store is designed with its male customers in mind. There are plenty of allusions to the brand's aviation theme. Sexy pop-art canvases break up the wood paneled walls while case after case holds a dizzying array of watches. Selected models are highlighted in holographic vitrines, but if you think the displays are high tech, then you should get a load of the watches. The brand is doing nothing to change its reputation as a purveyor of flashy status, so if you think their product is a little gaudy, that's OK with them. Above the mezzanine, near a small case full of airplane festooned accessories, there's a stylish bar, so you can clear your mind as you decide which shiny new timepiece to take home.Source: Breitling
The store’s design features speak directly to Converse’s distinct sport and rock ‘n roll heritage. Converse worked with New York based architecture firm Jennifer Carpenter Architect to preserve as much of the original details of the 110 year old building as possible. The single floor retail space is approximately 650 m2 using several reclaimed and natural elements to create a vintage inspired feel. From old gymnasium bleachers and recycled wood flooring to re-used Brooklyn factory parts and iconic New York City imagery, all in-store elements blend to create authentic design details. Taking center stage of the space and the first of its kind is a 12 meter wall featuring an expansive Chuck Taylor All Star footwear collection. White tiled walls throughout the space pay homage to the New York City subway, creating a unique backdrop for the new denim collection, which features 24 styles for women and men.
Another key feature of the New York City (US) store experience will be Converse’s unique customization capabilities for both apparel and footwear available in-store. Converse customization will allow customers to select exclusive product including shoes, t-shirts and bags, along with graphics and colors, to create their very own masterpiece of personal expression. Customization Maestros will be on hand to provide one-on-one assistance with two state-of-the-art printers that will offer over 200 graphic options that will be updated monthly, with plans of inclusion of limited edition selections from collaborations with well-known artists. Customers will be able to create and leave the store with their creations same day with the final product presented in its own special package, taking customization to new heights touching an individual’s inner artist.
Source: Converse
In this shop located in Leeuwarden (The Netherlands) you can find clothing that focuses on the stylish outdoor living. The range includes clothing for both men and women who consciously choose the classy charm outdoors. You'll find include Dubarry boots, hats, caps, Harris tweed jackets and the real English handmade Loake men's. The collections always have a link with the outdoors whether it's dressed or sporty fashion.
MNQ distinguishes itself by the brands they carry and by their own personal choice of clothing. The store stands for quality and service. They take plenty of time to get you an honest, open and relaxed manner suggest.
Partly due to the playful layout of the typical atmospheric piece, the store has a warm, cozy and stylish look.
Source: MNQ
