Breaking the traditional rules of store design

Discover how the traditional rules of store design are broken by Abercrombie & Fitch in its Paris branch. Read more about this...

The Official Ralph Lauren 4D Experience in London

In celebration of 10 years of digital innovation, RalphLauren.com presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the London flagship at 1 New Bond Street disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space. Watch the video...

Light show for H&M opening

Video showing the grand opening in 2010 of H&M on the Dam square in Amsterdam.

Source: Stylescrapbooklive

A cart escalator

Target installed a cart escalator in their 2 story supermarket. Look how it works.

Source: Target

New innovative concepts

A video showing some innovative concepts from around the world.

Source: Tempadventure

Clever Ways to Bait People

This video explores 10 ways that retailers are innovating to get people into their stores. Scentvertising, stores made of cardboard, container stores, greenchitecture and employee free stores are just a couple of the ways that retailers are upping their game.

Source: The Trendhunter

Christa Reniers Dansaert

The organic and by nature inspired jewels created by Christa Reniers have been located in this functional and neutral designed shop in Brussels (Belgium). The combination of a consistent use of wood and a selection of vintage design creates this peacefull and luxury environment.

Source: Christa Reniers

Dieselcam

Diesel stores in Spain have introduced Diesel Cam, an interactive installation that allows shoppers to photograph themselves and post the pictures immediately to their Facebook profiles. Shoppers can photograph themselves as they try on clothes and ask their Facebook friends for advice about which garments they should buy, or they can publish photos to show off all the new clothes they are buying. It’s essentially a social mirror and ties perfectly into how the current shopping experience is evolving!

Source: Diesel

Store of the Future

The Future Store is a subproject at Living Tomorrow, including partners like Delhaize, Microsoft, Wanzl, Wincor Nixdorf,... 

Source: Living Tomorrow

New Look Brussels

New Look has reinvented the English chic. High fashion collections at affordable prices, changing weekly collections, affordable basics, and ultra-fashionable fast fashion for everyone. Their Flagship store in Brussels (Belgium) opened in 2011.

Source: New Look

That´s how we will shop within a couple of years!

The RFID-Technology is there, what we still need is just a roll out world-wide! 

Source: IBM

The Future of Shopping by IBM

This short demonstration by IBM illustrates how the shopping experience is evolving to meet the demands of the smarter consumer 

Source: IBM

Wonderwall for Nike

Last November the new Nike Flagship Harajuku shop opened its doors in Tokyo(Japan). The new Nike Harajuku Flagship store is three stories tall and has about 950 square m2 of floor space. The store’s interior design was done by the super-hipster Japanese design firm Wonderwall and features touches like a huge wall of Nike sneakers suspended from the roof of the second floor and a chandelier made of racing tags. The store also boasts the largest NikeID studio in all of Japan, and a huge area dedicated to soccer or “football” gear and customization services.

Source: Nike

A historic cross-over in Paris

Luxury brand Hermès made a historic cross-over to Paris's Rive Gauche (France), to launch last November a fabulous 2,000 m2 store at a site that was formerly a swimming pool, built in an art déco style. This space is as open as it is grand, and while its past is respected and honoured, the contemporary adds-on truly make it remarkable. Architect Denis Montel of design practice RDAI added three curved installations of latticed wood that add visual drama. Although the new flagship offers the obvious silk scarves, bags and other sought-after fashion items, it’s all about the home collections here. We’re not only talking textiles, carpets and tableware, but also objets d’art and re-editions of 1930s-era furniture. And if that isn’t enough, the Hermès store also features a flowershop, bookstore and a small tea room that’s wittily called "le plongeoir".

Source: Hermès

Espace Mode

By opening its fifth outlet, Espace Mode (St-Georges, Belgium), took the opportunity to reinforce their concept. The Belgian chain is a multi brand-specialist for the whole family. Their challenge is offering "more fashion" in an environment showing color, transparency and layers of materials. Through this concept, developed in collaboration with Minimale Design Strategy, Espace Mode reinforces their personality while offering brands a place to live and shine. Today more than ever, the chain claims its name and its function: "Espace"(Space) for "Mode"(Fashion).

Source: Espace Mode

Sensory branding

Retailers big and small are using scent marketing to make customers feel at home in their stores. Today Tonight features retail giant Coles and Air Aroma Australia to explain how retailers are appealing to customers with sensory branding.

Source: Coles, Air Aroma

Herr von Eden

“Open Wardrobe” is the name of the concept which, in 1996, launched the fashion career of Hamburg-based Bent Angelo Jenson. For a monthly fee, every customer received a freshly laundered second hand suit each week. Customers were often so enthusiastic about these vintage pieces that they didn’t want to give them back again. Therefore, Jenson opened the first Herr von Eden store in 1998, a main feature of which was his self-designed suits. One of the most loyal customers is Jan Delay; he wears the elegant cuts and clean lines of Herr von Eden’s suits like a second skin.

Source: Herr von Eden

London’s independent retail offering - Hostem

In a somewhat off-the-path location – a couple of miles outside what is typically considered the heart of London (UK) – lies a store merging labels and designer typically not seen under the same roof. A brainchild of native Londoner James Brown, Hostem strives to lift the spirit of the city’s independent retail scene.

From an early age, Brown was fascinated with clothing, saving money to purchase pieces from the likes of Carol Christian Poell and Carpe Diem. After residing in places such as Perugia, Los Angeles and Tokyo, Brown felt inspired to get involved in the world of fashion and retail. Having returned to London, he began the two year process of building Hostem.

Located in the Shoreditch area of downtown London, the space housing the store was transformed by London based design duo James Russell and Hannah Plumb, collectively known as Jamesplumb. The result is a unique and inviting space influenced by history – take for example the original reclaimed Victorian floorboards and antique furniture all hand treated.

Source: Hostem

Mission Bicycle Retail Experience

To those cycling our streets: We salute you. You are the vanguard, reinventing how we commute through American cities. You inspired us to start this company.

Mission Bicycles are made of steel, weigh less than twenty pounds, and are built to last a lifetime. Each one is custom built, part by part, in San Francisco, California (US).

We will build you the bicycle of your dreams.

Source: Mission Bicycle

Apple's Retail Store Experience

Some quotes from Ron Johnson, senior VP for Retail in the wake of the Covent Garden Apple Store (London, UK) opening last summer.

"10 years ago, we decided that, as a company that wanted to win in innovation, we wanted customers to experience the product at first hand."

"Our primary objective is to create a place that people will love, we've not only created a store, we've created a place for people to be."

"Staff are taught to look in the heart, not the pocket book when dealing with customers. Staff are there to help you buy."

"We are looking to open larger stores to handle the increased traffic and to emphasis on significant stores offering iconic presences.

Source: Retail Week