Parcival, high-quality casual wear opened a Flagship store in Soho. They are planning to have a series of events throughout the year, making it an outlet-turned-general hot spot. Even more interesting is the design of the store itself, which is way more than just four walls and a hardwood floor. Percival worked with The Sculpture House to create a floor patterned after Persian rugs, an artistic piece produced in a British shop to match the standard set by the products they carry. Explore Parcival in London (GB).