August 07, 2011

Chäs Vreneli

In the centre of Zürich (Switserland), there is a shop that is renowned throughout Switzerland and abroad. To connoisseurs, no.7 Münsterhof is synonymous with fine cheese. Chäs Vreneli has decades of experience in selling cheese, but behind its traditional shopfront you'll find a quality of service that is very much of the late 20th century. Its manager is Jürg Wartmann. He has developed his own highly distinctive retailing philosophy, selling natural, high quality cheeses portioned, packed and distributed all over the world, with the accent on freshness.

Source: Chäs Vreneli, The Wall Street Journal

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